Protea's competitive advantage is seen as:
- "To provide top quality products at a fair price supported by a team of competent, efficient and professional sales and support staff who are genuinely interested in helping clients achieve maximum added value from their purchase"
Protea Survey Instrumentation, formed in 1986 by Dirk van der Walt, is a family run survey supply business based to the East of Johannesburg.
Protea has grown organically over the 20 years since its inception, and today plays a major role in the supply and after sales support of a broad range of equipment ranging from traditional survey equipment, including the latest technology GPS products, to machine control, lab equipment and soil testing.
With a commitment to quality and professional service, the company has gained acceptance as a supplier, with more than 300 clients including many of the major companies in South Africa. A large and growing export business, with branches located in several of the adjoining countries, has also contributed to the success of this multidisciplinary organization.
Large fully equipped workshops provide a full range of services for repair and calibration of equipment, all carried out strictly in accordance with supplier criteria and internationally approved codes of practice. The Protea laboratory has achieved calibration accreditation ISO specification ISO/IEC 17025, for both Density and Dimensional categories of approval by SANAS, the South African National Accreditation System authority.
Staff training has always been taken seriously at Protea so as to ensure that overseas principles are professionally represented at all times. Technical training has almost exclusively been provided by the equipment manufacturer either by visiting specialists or at the supplier offices in the country of origin.